Once you've written and submitted a few articles as part of your internet marketing plan, it's time to start advertising them. While it's great that you've got your articles out there for people to read and publish, to make the most of them, you should do a little promotion. There are five key steps you must take to ensure you get the most from your article marketing:

1. Tweet about your article.

Let people be aware when you have a new write-up listed in a directory by tweeting a link to your followers. Letting them know about new article available from you is a quick and easy way to spread the word. A quick tweet should contain the topic and the link. Stay with under 120 characters so people have room to retweet your news without having it get disconnected.

2. Post it on your blog.

While you don't want to post the whole article, you can point to it at the end of another post. For instance, "Want to learn more about how to coach your parakeet in a week or less? Look at my new article, "Tricks and Treats for Parakeets," and then give hyperlink to the page.

3. Create a reprints page.

Provide a list of your articles on a separate page on your blog or website. Link to it from the main page with a line that says, "Want more details on parakeet training, or would you like to publish my work on your site? Click here for more info." Then include links to all your posts, as well as how interested people can contact you for more information.

4. Link 'em up.

Tell your audience about the information you have posted every chance you get. This is why it's good to have multiple articles posted - you can mention a different one in your newsletter, in your Facebook page, in your signature line on your emails, in community forums, etc. If you've created focused, useful content, people are going to want to know about it!

5. Combine them.

After you've published 10 or 20 articles on a similar theme, merge them and make them into an e-book, a special report, or even an e-course. Add more information, create transitions, throw in a resource or more, and you've got an item to give away or sell.

Writing and publishing your first few pieces is just the beginning of the web marketing strategy. Think uniquely about who would want the information you've authored, and how you can get it to them, and you're on the road to developing a steady stream of customers to your site.

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